New perks include flying for free with Southwest... - Other News


ADVERTISING DISCLOSURE: is an independent, advertising-supported web site. receives compensation from most credit card issuers whose offers appear on our site. Compensation from our advertising partners impacts how and where their products appear on our site, including, for example, the order in which they may appear within review lists. has not reviewed all available credit card offers in the marketplace.

Credit Card Applications » News » Other » New perks include flying for free with Southwest Airlines’ Rapid Rewards Card

New perks include flying for free with Southwest Airlines’ Rapid Rewards Card

New perks include flying for free with Southwest Airlines’ Rapid Rewards Card

Just when you were getting comfortable with the Southwest Airlines credit card’s rewards system, it changes. Southwest Airlines has posted several videos on their website assuring customers that the new rewards program is better. They claim they had the customer in mind when designing this program.

Viewing of the new rewards systems began on Tuesday, March 1, 2011. Many current customers were irritated that they had to wait two days to see how their points fit into the new system. Since Tuesday morning, some customers remain frustrated. Perhaps there is a reason.

Southwest is trying very hard to soothe current customer’s frustrations with the change, while seeking to reel in new customers. The new rewards system offers a sensational free flight after the first purchase. Interestingly, such generosity gives birth to innovative cheating ideas as offered by David Seaman, a contributor at He suggested buying a cup of coffee to get the deal cheap. A Southwest flight at a price of cup of “Morning Joe” sounds like a sweet deal however the card comes with a $59 annual fee which is almost half the cost of a typical discounted Southwest airline ticket.

Southwest has also introduced a free flight option to existing customers. Here is how the point program works: the amount of money charged on the Southwest Airlines credit card turns into points and those points collect into required amount of credits. To make one credit, you need 1,200 points. It takes 16 credits to earn a free flight. That means a total of 19,200 points for a Southwest ticket. Considering that purchases made at Southwest approved merchants causes you to earn 2 points for every dollar spent, you may calculate that a price of a “free” ticket is whooping $9600. The catch is this, if you do not intend to spend much money where Southwest prefers, the points could take twice as long to earn. The Southwest Airlines website says that points do not expire but the fine print says that it is not impossible.

While some travel expert such as Rob Seaney say that it was about time for Southwest to catch up with reward programs offered by other airline credit cards; we must consider the fine print and return on investment value of points earned.

Disclaimer: This editorial content is not provided or commissioned by the credit card issuer(s). Opinions expressed here are the author's alone, not those of the credit card issuer(s), and have not been reviewed, approved or otherwise endorsed by the credit card issuer(s). Reasonable efforts are made to present accurate information, however all information is presented without warranty. Consult a card's issuing bank for the terms & conditions.
All rates and fees, and other terms and conditions of the products mentioned in this article/post are actual as of the last update date but are subject to change. See the current products' Terms & Conditions on the issuing banks' websites.
Add to Favorites:

Related News:

You May Soon Be Able to Freeze Your Credit for Free

Posted: March 21, 2018

When a data breach hits the news, it can make you worry about the state of your credit data. You may even consider freezing your credit so that hackers can't open any new cards or mortgages in your name. But the downside is that it can ... Continue reading
PayPal as a New Rewards Category for Chase Freedom

Posted: March 20, 2018

PayPal is the newest bonus category for Chase Freedom, earning cardholders 5 percent cash back starting in April and going through June 2018. During that time, they will also earn 5 percent back when using Chase Pay and when shopping for ... Continue reading
Early Tickets for Jay-Z and Beyoncé Tour For Citi Cardholders

Posted: March 19, 2018

If you are a fan of Jay-Z and Beyoncé and you are a Citi cardholder, you might want to head over to the Citi Private Pass website to score early tickets for their OTR II stadium tour, starting in the U.K. and ending in North America. Citi ... Continue reading
Get the latest news, articles and expert advice delivered to your inbox. It's FREE.
We'll match all the Miles you've earned at the end of your first year. For example, if you earn 30,000 Miles, you get 60,000 Miles.
For Excellent, Good Credit
Earn 5% cash back at different places each quarter like gas stations, grocery stores, restaurants,, or wholesale clubs up to the quarterly maximum each time you activate.
For Excellent, Good Credit
Our application is quick and easy with instant pre-qualification available
For Fair / Good Credit