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Credit Card Companies Change Reward Policies

By Jennifer Brown, December 03, 2009

Recent interest hikes imposed by banks and credit card companies all boils down to their main goal. Seemingly, the usual drill follows a lure them, catch them, and leave them strategy. If a particular product or service does not produce enough profit to sustain a business, financial institutions end the program or raise fees.

The newly enacted Credit CARD Law, which takes effect next year, does not make credit cards safer compared to previous months. The emergence of the said reform legislation clearly suggests that banks will find more ways to make up for revenue they lost.

Bank of America now announces an increase of its annual fees from $29 to $99 after it promised its customers it will not raise its rates before the law goes into effect.

On top of these hikes, card providers changed their policies in how card holders avail rewards. These stringent rules have eliminated in-flight upgrades and free hotel accommodations for card holders.

The following are changes made to some credit cards rewards program that might be helpful to consumers:

1. Most card companies like Bank of America, Discover, American Express, Chase, Citibank, and Capital One plan to invalidate rewards points in billing cycles wherein an account was delinquent.

2. Discover Bank will revoke all points a consumer earned under the rewards program if he or she is late in payments for two consecutive months.

3. The three-tier cash program from Discover has been reduced to two tiers. The company's previous scheme entitled consumers to 0.25% savings for the first $1,500 spent, 0.5% for the next $1,500, and 1% for any transaction above $3000. The new program now offers just 0.25% for the first $3000 spend and 1% for any transaction above the said amount.

4. The rebate for American Express' Blue Card cash-back program is now 1.25% instead of the previous 1.5%.

5. American Express plans to increase its maximum fee under the Membership Rewards Program, from $75 to $99. This is the amount account holders would need to be able to transfer points to a US airline loyalty program.

6. A few policies for the Citibank travel redemption program were implemented. While a $400 domestic round-trip airline ticket required cardholders 20,000 points, today, redemption for the said item will cost consumers 40,000 points.

These changes have been an unpleasant surprise to most credit card customers. These might not be the last changes, however, because card companies have the right to alter the terms of their program -- or even cancel it -- at any time they desire.

Jennifer Brown

Jennifer Brown, an external business consultant working with a Fortune 500 company, has years of experience to her credit. Despite having a busy schedule through the day, she takes time out to write articles dealing with credit cards, payday loans and other financial aspects. She has completed her Bachelor degree in Financial Services from Columbia University and has been actively involved in various activities for the betterment of society.

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