During opening weekend of the 2014 World Cup in Brazil, travelers spent $27 million using their Visa cards.
The international soccer tournament, which celebrated its opening weekend June 12 to 15, drew the greatest amount of spending from fans from the United States, the United Kingdom, France and Mexico. Spending in Brazil was 73% higher than the same time period last year, according to the Visa Everywhere Travel Report. The report looks at travel data and spending originating from Visa debit cards, credit cards and prepaid cards.
Saturday, June 14, was the highest tourist spending in Brazil so far in 2014, with $10.7 million charged on Visa cards. The country was expecting more than 600,000 international visitors for the World Cup, making it one of Brazil’s major economic boosts this year.
Countries that contributed significantly to Brazilian tourist spending this year compared to last year included Australia (675% increase), Columbia (418% increase), Mexico (204% increase) and the United Kingdom (101% increase).
The Confederations Cup, held the year before the World Cup in Brazil, brought in $18.5 million in spending during its opening weekend of June 15 to 18, 2013. World Cup Visa spending outpaced that sporting event by 47%.
Total spending by country
Visitors from the United States spent the most on their Visa cards during the World Cup opening weekend at $6.6 million. The United Kingdom came in a distant second with $2.3 million in spending, and France was in third place at $1.7 million.
Rounding out the top ten highest-spending countries were Mexico ($1.3 million), Angola ($1.2 million), Argentina ($1.2 million), Germany ($1 million), Australia ($969,000) Columbia ($858 million) and Spain ($689,000).
Lodging, dining lead spending
Hotels and restaurants accounted for most tourist spending during the World Cup opening weekend. Five million dollars in Visa spending went to lodging expenses, and $2.5 million was spent at restaurants. All spending data was reported in U.S. dollars.