Save on Back to School Shopping

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Credit Card Applications » Research » Studies » Back-to-School Shopping » 2012 Best Payment Method Study for Back to School Shopping

2012 Best Payment Method Study for Back to School Shopping

Updated: April 26, 2017
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Back to School Shopping
Updated: August 7, 2012

Many people don't realize that simply using the right credit card can save them a lot of money - but a new study by aims to show them how choosing the right payment method can pay off big. Consumers who carry three or four credit cards in their wallets need to know which one to pull out where, in order to save the most money. back-to-school study shows which payment method will save consumers additional money, whether they shop in stores, online, or through online credit card malls.

How the study was done

We surveyed 150 top retailers from the National Retail Federation report and selected 18 that carry back-to-school items. We broke down the list according to three major categories: general merchants, such as super stores, discount stores, and department stores that carry a wide selection of items for back-to-school, apparel stores that exclusively sell clothing, shoes and backpacks, and electronics stores that sell computers, e-readers, cell phones and other electronics that are essentials for high-school and college students these days.

The study aimed to look at the best way to pay for purchases, depending on where consumers shop. The findings pinpointed three shopping options - brick-and-mortar stores, online retailers, and online malls offered by banks that issue credit cards.

Key Findings:

Payment Options for In-Store and Online Shopping:

  • For in-store shopping, the best way to shop in a physical store is to use a general cash back credit card, because it gives additional savings that can be combined with store promotions. Also, statistically, general Cash Back Credit Cards, unlike store credit cards, give a high percent of cash back.
  • Shopping through online credit card malls can save customers up to 10.7 percent more than other options, because banks and retailers offer deeper discounts when they partner up through card issuers' online malls.
  • Shopping directly through online retailers works best if you use a store-branded credit card, because a regular cash back credit card may not classify an online purchase in the right merchant classification category for maximum cash back.

Payment Options for Shopping in Specific Categories:

  • At department stores, using the U.S. Bank Cash+ Visa Signature card will net an additional five percent cash back program, and American Express Blue Cash Preferred card holders will get an additional three percent cash back.
  • For electronics stores, using a U.S. Bank Cash+ Visa Signature card gets you five percent cash back at the Apple Store and Best Buy, while using a SimplyCash Business card from American Express OPEN will give five percent cash back at Staples or Office Depot (which aren't classified as electronics stores, but do sell laptops and other electronics).

The result of our study is the comprehensive table below that points consumers to the right payment option to save the most during the 2012 back-to-school season.

Click Image to Enlarge: Infographics: 2012 Best Payment Method Study for Back to School Shopping

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Credit Cards for Back-to-school Shopping
Use these cards while shopping on-line or in-stores to
maximize savings and earnings:

Citi ThankYou® Preferred Card for College Students

Intro APR on Purchases: 0% (7 months)*
Ongoing APR on Purchases: 14.74% - 24.74%* (Variable)
Key Feature: Earn 2,500 bonus ThankYou® Points after spending $500 within the first 3 months of cardmembership

Rewarding Shopping: YES

Barclaycard CashForward™ World Mastercard®

Intro APR on Purchases: 0% (15 months)
Ongoing APR on Purchases: 15.74%, 20.74% or 25.74% Variable
Key Feature: Get a $200 cash rewards bonus after you spend $1,000 in purchases in the first 90 days after account opening

Rewarding Shopping: YES

Citi® Double Cash Card – 18 month BT offer

Intro APR on Purchases: N/A
Ongoing APR on Purchases: 14.24% - 24.24%* (Variable)
Key Feature: 0% Intro APR on Balance Transfers for 18 months. After that, the variable APR will be 14.24% - 24.24% based on your creditworthiness

Rewarding Shopping: YES

Credit One Bank® Platinum Credit Card with Rewards

Intro APR on Purchases: N/A
Ongoing APR on Purchases: 15.90% - 24.40% Variable
Key Feature: Receive 1% cash back on eligible purchases, terms apply

Rewarding Shopping: YES

* Click apply to read the full Terms and Conditions.

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  • Skyzen16

    or wait to use service to do it all for you

  • Andre

    seems Discover is a clear winner online!