American Express and Cash Back Trending with... - Other News

ADVERTISING DISCLOSURE

ADVERTISING DISCLOSURE:
Credit-Land.com is an independent, advertising-supported web site. Credit-Land.com receives compensation from most credit card issuers whose offers appear on our site. Compensation from our advertising partners impacts how and where their products appear on our site, including, for example, the order in which they may appear within review lists. Credit-Land.com has not reviewed all available credit card offers in the marketplace.

Credit Card Applications » News » Other » American Express and Cash Back Trending with Consumers

American Express and Cash Back Trending with Consumers

The content is accurate at the time of publication and is subject to change.

American Express took the top spot when it comes to customer satisfaction in the J.D. Power 2017 Credit Card Satisfaction Study, with Discover and Capital One taking second and third place.

Overall consumer satisfaction when it comes to credit cards has hit an all-time high in the study. This may partially be due to the fierce competition these days among banks and credit card providers sweetening the pot for consumers, with companies offering lucrative sign-up bonuses and perks.

Cash-back is a reward that is resonating with consumers and one that the study suggests is upping the level of customer satisfaction. “It’s a really good time to be a credit card customer. Overall satisfaction is up across the board, and growing numbers of card companies and regional banks are coming to the market with new products that offer rich sign-up bonuses, increased cash-back rewards, and new benefits,” said Jim Miller, senior director of the Banking Practice at J.D. Power.

“The key for issuers in this highly competitive marketplace is to develop strategies that increase customer satisfaction, which, in turn, decrease attrition and promote higher levels of credit card spend.”

This is the 11th year J.D. Powers has released this study, in which they look at six categories to find just how satisfied consumers are with their credit cards. The categories they review are interaction, credit card terms, billing and payment, rewards, benefits and services, and problem resolution.

It’s all about cash back baby

For many, cash has always been king, so it’s not all that surprising that cash-back is a popular reward for consumers with cards offering cash back getting the highest scores in the study.
What about airline cards and store-branded Visa/MasterCard rewards credit cards? These cards actually scored the lowest when compared to other rewards based credit cards.

Regional banks have been looking to get more traction with consumers which meant competing with big Visa and MasterCard issuers. And it’s paying off. They have actually increased the number of cardholders in their portfolio by 24% when compared with the fourth quarter of 2014.

When it comes to satisfaction levels regional banks are also competitive, with only a 10-point difference in satisfaction levels between them and Visa/MasterCard issuers in the U.S.

Some generational divides

There is a generational divide in customer satisfaction, with the over 40 set feeling more satisfied with their cards, while those under 40 are less satisfied.

When it comes to switching credit cards, younger cardholders look for better benefits (38%), while the older ones want more rewards (44%).

amex_news

Disclaimer: This editorial content is not provided or commissioned by the credit card issuer(s). Opinions expressed here are the author's alone, not those of the credit card issuer(s), and have not been reviewed, approved or otherwise endorsed by the credit card issuer(s). Reasonable efforts are made to present accurate information, however all information is presented without warranty. Consult a card's issuing bank for the terms & conditions.
All rates and fees, and other terms and conditions of the products mentioned in this article/post are actual as of the last update date but are subject to change. See the current products' Terms & Conditions on the issuing banks' websites.
Add to Favorites:

Related News:

Earn $50 or 5,000 Points at Saks with Amex Offers
Earn $50 or 5,000 Points at Saks with Amex Offers

Posted: March 23, 2018

Do you need an excuse to shop at Saks Fifth Avenue? If so, then we have one for you—a $250 spend gets you either a $50 bonus or an extra 5,000 Membership Rewards points. This Amex offer is good until April 30, 2018. For some, the cash... Continue reading
Get 20,000 Points or $200 Cash Back With Amex Offers and AT&T
Get 20,000 Points or $200 Cash Back With Amex Offers and AT&T

Posted: May 07, 2018

Amex Offers has another deal on the table. If you have an American Express business rewards card, you can earn $200 cash back or opt to get 20,000 Membership Rewards points when you spend $200 with AT&T. What's more, you can use this... Continue reading
A New American Express Transfer Points Bonus With Flying Blue
A New American Express Transfer Points Bonus With Flying Blue

Posted: May 15, 2018

If you're looking to fly with Air France or KLM using your American Express Membership Rewards points, you're lucky because you'll get a 25 percent bonus when you transfer your points to Flying Blue, the carriers' joint rewards program.... Continue reading
Get the latest news, articles and expert advice delivered to your inbox. It's FREE.
Earn 5% cash back at different places each quarter like gas stations, grocery stores, restaurants, Amazon.com, or wholesale clubs up to the quarterly maximum each time you activate.
For Excellent, Good Credit
INTRO OFFER: Discover will match ALL the Miles you've earned at the end of your first year, automatically. For example, if you earn 30,000 Miles, you get 60,000 Miles.
For Excellent, Good Credit
0% Intro APR on Balance Transfers and Purchases for 18 months. After that, the variable APR will be 15.74% - 25.74% based on your creditworthiness
For Excellent, Good Credit
You've successfully subscribed!

Please specify the following:All these fields are optional

Your Credit History
Themes you are interested in:

By providing this information you help us make our news letters more useful and informative. Thank you!