New NBA Credit Card From American Express - Products News


ADVERTISING DISCLOSURE: is an independent, advertising-supported web site. receives compensation from most credit card issuers whose offers appear on our site. Compensation from our advertising partners impacts how and where their products appear on our site, including, for example, the order in which they may appear within review lists. has not reviewed all available credit card offers in the marketplace.

Credit Card Applications » News » Products » New NBA Credit Card From American Express

New NBA Credit Card From American Express

The content is accurate at the time of publication and is subject to change.

NBA fans that can’t get enough of watching their favorite players shooting hoops can now get the new BBVA Compass NBA American Express card. With this card they get access to special events, while also earning triple points on NBA-related purchases, and five times the points when using their card when the NBA All-Star and the NBA Finals are happening.

Cardholders also earn double points when getting gas or shopping for groceries. This is the first time a credit card has become part of the global NBA brand.

The NBA TripleDouble Rewards Program is part of the card package. With it people can not only cash in points for statement credits, they can use them for NBA merchandise and exclusive NBA experiences, including behind-the-scenes experiences, tickets to special games and meet-and-greets with top players.

NBA players on deck

The NBA American Express card is being launched in conjunction with a full court press player-driven social media campaign featuring some of fans’ favorite NBA players including Kevin Durant and James Harden, BBVA national ambassadors, along with regional brand ambassadors Kawhi Leonard and Chandler Parsons.

All-Stars Durant and Harden were on hand to announce the partnership between BBVA and American Express in February just in time for the NBA All-Star 2015. Cardholders can personalize their card with logos of their favorite team.

And the players are excited. “Anyone who knows me knows I’m all about pride — for my team, for my college, for my family and my hometown,” said Durant, the Oklahoma City Thunder forward and reigning NBA MVP. “With the new BBVA Compass NBA American Express Card, I can show my Thunder pride every time I use it.”

People can apply for the card on any digital platform, whether that’s their iPhone or tablet, or computer.

The social media blow out

The social media and advertising campaign for the card is designed to get fans excited by launching social media and digital content, giving them a closer look at the game and their favorite teams. There is also a nostalgia theme focusing on past games and special experiences at those games, which could be a breathtaking shot or an exciting championship game.

Certain BBVA Compass banks will be decorated with NBA related materials, which includes  life-size images of their  brand ambassadors. Before launching the campaign they talked with fans to see what they wanted from a card and a campaign.

Disclaimer: This editorial content is not provided or commissioned by the credit card issuer(s). Opinions expressed here are the author's alone, not those of the credit card issuer(s), and have not been reviewed, approved or otherwise endorsed by the credit card issuer(s). Reasonable efforts are made to present accurate information, however all information is presented without warranty. Consult a card's issuing bank for the terms & conditions.
All rates and fees, and other terms and conditions of the products mentioned in this article/post are actual as of the last update date but are subject to change. See the current products' Terms & Conditions on the issuing banks' websites.
Add to Favorites:

Related News:

American Express Shoots for Hoops Fans with NBA All-Star 2015
American Express Shoots for Hoops Fans with NBA All-Star 2015

Posted: February 12, 2015

New Yorkers, American Express cardholders, and basketball fans are in luck. The NBA and American Express are once again teaming up to offer exclusive fan experiences and VIP access to games, including the playoffs, the NBA All-Star game,… Continue reading

American Express and Costco to Break Ties
American Express and Costco to Break Ties

Posted: February 17, 2015

American Express and Costco are ending their relationship, with the split slated to take effect on March 31, 2016. Continue reading

American Express Brings Virtual Reality and More to the U.S. Open
American Express Brings Virtual Reality and More to the U.S. Open

Posted: August 27, 2015

Did you ever wonder what it was like to play an international tennis star like Maria Sharapova? Well if you head over to the U.S. Open in New York later this month, you won’t have to wonder any longer, you can actually do just that via… Continue reading

Get the latest news, articles and expert advice delivered to your inbox. It's FREE.
The Citi Rewards+℠ Card - the only credit card that automatically rounds up to the nearest 10 points on every purchase - with no cap.
For Excellent, Good Credit
Earn unlimited 1.5% cash rewards on all purchases.
For Good, Excellent Credit
See Rates & Fees
Perfect credit not required for approval; we may approve you when others won’t
For Fair/Bad Credit
You've successfully subscribed!

Please specify the following:All these fields are optional

Your Credit History
Themes you are interested in:

By providing this information you help us make our news letters more useful and informative. Thank you!