In Store Shopping Trending With Consumers - Other News


ADVERTISING DISCLOSURE: is an independent, advertising-supported web site. receives compensation from most credit card issuers whose offers appear on our site. Compensation from our advertising partners impacts how and where their products appear on our site, including, for example, the order in which they may appear within review lists. has not reviewed all available credit card offers in the marketplace.

Credit Card Applications » News » Other » In Store Shopping Trending With Consumers

In Store Shopping Trending With Consumers

In Store Shopping Trending With Consumers
The content is accurate at the time of publication and is subject to change.
This content is not provided by Citi. Any opinions, analyses, reviews or recommendations expressed here are those of the author’s alone, and have not been reviewed, approved or otherwise endorsed by the Citi.

Heading to the stores to buy presents for the holidays is a time-honored tradition, and for 75% of people it’s a springboard to holiday cheer and happy memories, according to the new Citi Retail Services Study.

While many people shop online these days, 58% say that going the cyber route sucks some of the fun and excitement out of the holiday equation, so they will be heading out to brick-and-mortar retailers.

“Despite all the online and mobile shopping options available today, when it comes to the busy holiday shopping period, Americans are still making their way to the stores for in-person customer service, deals, and to get in the holiday spirit,” said Leslie McNamara, Managing Director, Business and Market Development at Citi Retail Services. “We see retailers across the country embracing this tradition and investing in exceptional in-store experiences.”

Hitting the stores for some cheer

If you’re planning on buying at least one gift in the store this season you are not alone, 9 out of 10 people will be doing the same, with just over half (52%) of gifts being in-store buys.

Why? Well it’s not just the gift buying. For 79%, it’s the experience of searching for and ultimately finding the perfect gift for friends and family. When it comes to family traditions heading to the store together to get in some holiday shopping is more in style than singing carols or holiday songs.

Nostalgia, nostalgia, nostalgia

Holiday shopping nostalgia is a big factor for Americans, with 65% saying that their best holiday memories are all about going on shopping trips with their friends and family.

What will they be shopping for this season to keep the nostalgia quota up? Certain items are trending, with three taking the top spots: decorations (66%), holiday ambiance (44%) and holiday music (34%).

The Citi Retail Services Study was carried out from October 25 to 28, 2016 by Wakefield Research. They interviewed 1,000 adults over the age of 18.

Disclaimer: This editorial content is not provided or commissioned by the credit card issuer(s). Opinions expressed here are the author's alone, not those of the credit card issuer(s), and have not been reviewed, approved or otherwise endorsed by the credit card issuer(s). Reasonable efforts are made to present accurate information, however all information is presented without warranty. Consult a card's issuing bank for the terms & conditions.
All rates and fees, and other terms and conditions of the products mentioned in this article/post are actual as of the last update date but are subject to change. See the current products' Terms & Conditions on the issuing banks' websites.
Add to Favorites:

Related News:

Small Business Owners Are Optimistic
Small Business Owners Are Optimistic

Posted: October 13, 2016

Uncertainty may be in the air when it comes to politics, but holiday shopping is just around the corner. That translates to small business owners being optimistic when it comes revenue, growth and income. Continue reading

Consumers Getting a Jump on Holiday Shopping
Consumers Getting a Jump on Holiday Shopping

Posted: November 07, 2016

If you have been buying holiday gifts and squirreling them away you’re in good company, according to the new American Express Spending & Saving Tracker. Continue reading

Shoppers Hitting the Stores Early This Year
Shoppers Hitting the Stores Early This Year

Posted: November 18, 2016

With Black Friday just a week away people are tuned in to holiday shopping, with many planning to get to the stores early, according to a new pre-holiday study released by Synchrony Financial. Continue reading

Get the latest news, articles and expert advice delivered to your inbox. It's FREE.
Earn 5% cash back at different places each quarter like gas stations, grocery stores, restaurants, and more up to the quarterly maximum, each time you activate.
For Excellent, Good Credit
INTRO OFFER: Discover will match ALL the Miles you've earned at the end of your first year, automatically. For example, if you earn 30,000 Miles, you get 60,000 Miles. That's $600 towards travel!
For Excellent, Good Credit
Earn unlimited 1.5% cash back on every purchase, every day
For Average, Fair, Limited Credit
You've successfully subscribed!

Please specify the following:All these fields are optional

Your Credit History
Themes you are interested in:

By providing this information you help us make our news letters more useful and informative. Thank you!